Cookie Policy

1. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit our website. They help us provide you with a better browsing experience and allow us to improve our website.

Cookies can be categorized into different types based on their purpose and duration:

• Session Cookies: Temporary cookies that are deleted when you close your browser
• Persistent Cookies: Cookies that remain on your device for a set period
• First-party Cookies: Cookies set by our website
• Third-party Cookies: Cookies set by external services we use

2. How We Use Cookies

We use cookies for various purposes to enhance your shopping experience:

2.1 Essential Cookies

• Maintain your login session
• Remember items in your shopping cart
• Store your preferences and settings
• Enable secure checkout process
• Prevent fraud and enhance security

2.2 Performance Cookies

• Analyze website traffic and usage patterns
• Monitor website performance and loading times
• Identify popular products and pages
• Optimize website functionality

2.3 Functional Cookies

• Remember your language and region preferences
• Customize content based on your interests
• Provide personalized recommendations
• Enable social media integration

2.4 Marketing Cookies

• Display relevant advertisements
• Track effectiveness of marketing campaigns
• Provide targeted promotions and offers
• Enable retargeting on other websites

3. Types of Cookies We Use

3.1 Necessary Cookies

These cookies are essential for the website to function properly. They cannot be disabled.

• Session ID: Maintains your session throughout your visit
• Authentication: Keeps you logged in to your account
• Shopping Cart: Remembers items you've added to cart
• Security: Protects against cross-site request forgery

3.2 Preference Cookies

These cookies remember your choices and personalize your experience.

• Language: Remembers your preferred language
• Currency: Stores your currency preference
• Theme: Saves your display preferences
• Location: Remembers your shipping location

3.3 Analytics Cookies

These cookies help us understand how you use our website.

• Google Analytics: Tracks website usage and behavior
• Page Views: Counts visits to different pages
• User Journey: Tracks navigation patterns
• Performance: Monitors site speed and errors

3.4 Advertising Cookies

These cookies are used to deliver relevant advertisements.

• Google Ads: Shows relevant Google advertisements
• Facebook Pixel: Enables Facebook advertising
• Retargeting: Shows ads based on your visit history
• Affiliate Tracking: Tracks referrals from partner sites

4. Third-Party Cookies

We work with trusted third-party services that may set cookies on your device:

• Payment Processors: Secure payment processing (Razorpay, PayU)
• Social Media: Social sharing and login features
• Analytics Services: Google Analytics for website insights
• Customer Support: Live chat and support tools
• Marketing Platforms: Email marketing and advertising services

These third parties have their own cookie policies, which we encourage you to review.

5. Managing Your Cookie Preferences

5.1 Browser Settings

You can control cookies through your browser settings:

• Chrome: Settings > Advanced > Privacy and Security > Cookies
• Firefox: Options > Privacy & Security > Cookies and Site Data
• Safari: Preferences > Privacy > Manage Website Data
• Edge: Settings > Cookies and Site Permissions

5.2 Cookie Consent

• We request your consent before setting non-essential cookies
• You can withdraw consent at any time
• Essential cookies cannot be disabled
• Your preferences are saved for future visits

5.3 Opting Out

You can opt out of specific cookie types:

• Analytics: Use Google Analytics opt-out browser add-on
• Advertising: Visit youronlinechoices.eu or optout.networkadvertising.org
• Social Media: Adjust settings in your social media accounts

6. Cookie Retention

Different cookies have different retention periods:

• Session Cookies: Deleted when you close your browser
• Login Cookies: Up to 30 days (or until you log out)
• Preference Cookies: Up to 1 year
• Analytics Cookies: Up to 2 years
• Marketing Cookies: 30 days to 2 years depending on purpose

7. Impact of Disabling Cookies

Disabling certain cookies may affect your website experience:

7.1 Essential Cookies Disabled

• Unable to log in to your account
• Shopping cart may not work properly
• Cannot complete checkout process
• Security features may be compromised

7.2 Non-Essential Cookies Disabled

• Less personalized experience
• Need to re-enter preferences frequently
• May see less relevant advertisements
• Some features may not work optimally

8. Updates to Cookie Policy

We may update this Cookie Policy to reflect:

• Changes in cookie usage and technologies
• New third-party services and integrations
• Legal and regulatory requirements
• Improvements to our services

We will notify you of significant changes through our website or email.

9. Contact Information

If you have questions about our cookie usage or this policy: